Email List Rentals - Tips For Marketers
It's easy to rent an email list, but not as easy as it seems. If you want to rent an email list and make money with it, there are some things you need to keep in mind. Of course, to make money with any email list, the list needs to be relevant to whatever message you're trying to convey to your subscribers. A message sent to a random audience will not only lose you your subscriber but also affect your overall image and business reputation.
Email list rent is very different from email lists buy. With marketing -to-grow lists, you have to be sure to target the right people for the right product. Email list rent is for a one-time campaign. For instance, in Stirila, launch an email promotional campaign by segmenting a large database into segments and designing your ideal target audience segment accordingly. Then collect your text and email creative (if needed) from third party service providers.
The cost of renting varies on a case-by-case basis depending on the length and size of your campaign. You can rent one month's worth of consumer lists for as little as $100. This includes the number of emails to be sent. Another option is to rent one or more entire months at a time. The price also depends on how many subscribers the broker has on his roster.
Upon launching a list rental, the first thing the business email list owner should do is to select appropriate categories. Then, he should contact all the people in those categories to inform them about the upcoming promotion. It is important that the recipients should be informed about the reason why the emails should be sent to them and what they should expect in the mailers. Most importantly, they should be encouraged to opt-in to the program so that the sender will have a ready database of recipients.
Once recipients have agreed to receive emails from the campaign, the list owner should create a preview page. He can then sell the leads generated from these leads to different marketers. This allows a businessperson who has rented email list to promote the different campaigns through multiple websites and channels. If done correctly, one could rent as many as 50 websites through the use of email list rental services.
In order to rent an email list, a businessperson first searches for an affordable broker. There are several such online brokers today that are able to provide affordable pricing for one-time payment. After selecting a good broker, the next step is to set up the subscription option on the portal of the broker. Payment for subscription can be done using major credit cards or PayPal. After paying the required fee, the businessperson now has full access to the database of subscribers. Once the database is opened, all the transactions made through the application form can be tracked.
Another important feature that the online list broker provides is deliverability. If the broker has a website, it will also provide information on how the subscription process works. The website should clearly indicate if the subscription form will be deliverable by the email or not. The ability of the website to deliver messages at specified times of the day or night makes it easier for a businessperson to schedule delivery of messages.
Online marketers must be wary about spending money without having to verify the identity of the email list consumers. This is because some scammers use fake names to register fake email addresses and use them to spam others. Hence, marketers should conduct extensive research on the background of the company before hiring them to rent email lists. If marketing is reliable, then the online marketer would not need to spend a lot of time researching on the background of the company.